Client Portfolio

New York Rhinoplasty

Benedetti Cosmetic Surgery

Dr. Jeremy Benedetti had the monumental challenge of leaving his Oregon practice and starting a brand new plastic surgery center across the country, in Florida. Dr. Benedetti knew he needed a trusted advisor to guide him through the early beginnings of establishing a new practice in the fiercely competitive Florida plastic surgery market. Etna helped Dr. Benedetti turn this possibly risky business venture into a thriving success. Within the first six months of launching his site, Dr. Benedetti received a significant amount of business through key site features like online request forms, and he continues to see a steady increase in his client base.

Romanelli Breast Surgery

With Etna's help, Dr. James Romanelli had already launched a highly successful Web site for his plastic surgery practice, but he wanted a way to increase his main site's visibility to patients looking for breast surgeries, specifically. Etna proposed a new mini site that would accomplish that goal while offering patients in-depth information on Dr. Romanelli's many popular breast enhancement surgeries. The new site's design communicates energy and sophistication, while features like Real Patient Stories help personalize the experience for Dr. Romanelli's many new web visitors.

Miles Plastic Surgery

Seattle plastic surgeon Dr. Wandra K. Miles wanted to establish her Web presence and showcase her practice with a site that was fresh and inviting. Etna has helped Dr. Miles significantly boost her rankings in search engine results and better connect with patients through new keyword-optimized text and an online Quick Contact form. Our clean and welcoming design features flash photographs of Seattle and Alaskan scenery that prospective patients can easily identify with.

Marina Plastic Surgery

After years of developing a web presence to match the popularity of their Los Angeles plastic surgery practice, Dr. Grant Stevens and Dr. David Stoker felt that their main Web site deserved an overhaul. Etna created this accessible, interactive design to give potential patients easy access to their most popular resources - an extensive video library, real patient stories, and a family of specialty sites - while retaining the look and feel of the original layout. The new design points users to relevant information more effectively while giving potential patients a more focused, memorable user experience.

Dallas Rhinoplasty

After Etna Interactive designed his successful main plastic surgery Web site, Dr. Steve Byrd desired a remodel of his specialty site focused on rhinoplasty. Etna created a fresh design to match the colors and feel of his main site, and worked with Dr. Byrd to create a unique new "what's your concern" section that addresses his patients' most common needs directly.

Laserbra

Marina Plastic Surgery Associates wanted to highlight their innovative Laser Bra procedure with an energetic new design that would reflect the enhanced image and more vibrant lifestyle many Laser Bra patients experience after surgery. Etna refreshed the site with a totally new layout and rewrote the procedure pages to provide accessible, more thorough information that answers the most important questions of women considering the Laser Bra.

Washington Plastic Surgery

Adrian Yi, M.D.

Dr. Arian Yi already operated a very successful plastic surgery practice in Encino, California, so when he came to Etna Interactive for a new Web site, his main priority was to create a clean, high-class design that would accurately reflect his practice. Etna Interactive designed an engaging and highly attractive site that allows his patients to find the information they need easily. The result has a crisp, clean feel that communicates simplicity and elegance while pushing the boundaries of the conventional.

Goldberg & Krieger

Virginia plastic surgeons Dr. Goldberg and Dr. Krieger wanted an informative new site that would give patients a clear idea of the steps they take to make sure their results meet patients’ needs. Etna Interactive created an inviting, clear site design with a central feature block emphasizing their most popular and advanced procedures. Optimized text helps the site rank highly in search engine results, and our continued marketing efforts are drawing in new patients from all over the state.

Potomac Plastic Surgery

With extensive training and experience in facial reconstructive procedures, Dr. Chaboki came to Etna Interactive to help highlight his skills as a facial plastic surgeon. Etna added in new pages to Dr. Chaboki's Web site, while optimizing existing pages for both readers and search engines. Etna organized the various procedures Dr. Chaboki performs into specific categories so that readers could easily navigate his Web site. The addition of a photo gallery allows prospective patients to view the results of almost every procedure Dr. Chaboki performs. With Etna's addition of a social media section, readers can easily keep up with Dr. Chaboki on their favorite platform.

Nip and Tuc

Los Angeles plastic surgeons Dr. Grant Stevens and Dr. David Stoker challenge the myths and misinformation of so-called reality TV. This edgey, interactive design speaks directly to the audience of TV's popular Nip/Tuck program. The brilliance of this site is the FAQ system, which encourages visitors to ask questions and empowers the practice to publish their responses in real time.

Westfield Eye Center

Westfield Eye Center approached Etna Interactive to redesign their site and offer a more user-friendly resource for their Las Vegas eye surgery patients. Etna expanded on their existing procedural information, optimized the text for their most popular procedures, and added a video library geared toward educating patients about their options. A larger font and an easy-to-understand layout helps cater to older patients, making the Westfield Eye Center's Web site accessible to a greater variety of online users.

La Jolla Plastic Surgery

Gummy Bear Breast Implants

Galante Breast Enhancement

Dr. Gus Galante, a plastic surgeon in Indiana who has worked with Etna for many years, wanted a specialty Web site that would give visitors easy access to information on breast enhancement procedures while increasing his search engine rankings for breast-related keywords. Taking key design components from his main site, the new site includes detailed information on breast surgery techniques and before-and-after photos of past patients. Etna also interviewed several of Dr. Galante's patients to craft real patient stories that encourage a more personal connection with the practice.

Stratis Gayner Plastic Surgery

Dr. John Stratis and Dr. Scott Gayner joined forces to create a practice that has both a body and facial specialist. They also teamed up with Etna Interactive to redesign their Web site to reflect the dual nature of their practice. Etna helped make the site easy for readers to navigate between both body and facial procedures. With a series of video testimonials, prospective patients can get real information from real people.

The Perfect Breast

Engineered to focus on breast implant patients, this specialty site created by Etna has produced powerful results for the surgeons at Marina Plastic Surgery. This site attracts more Web visitors and prospective breast surgery patients due to Etna's search engine optimization work incorporated throughout the site's patient stories and testimonials, the extensive photo gallery, and the virtually endless supply of information from breast surgery techniques to implant options and recovery.

ZELTIQ

Plastic Surgery for Children

The doctors at Plastic Surgery for Children in Dallas, Texas, wanted to restructure their existing Web site to better appeal to the concerns of their target audience. Etna Interactive updated the site's coding, design, and navigational structure to make it more friendly to search engines and readers, while optimizing the content to draw more traffic for both local and regional keywords. The practice was so pleased with the results, a year later they chose Etna for additional optimization focused on intensely competitive keywords for vascular and craniofacial surgery. Their gains in search engine rankings have delivered a significant increase in visitors and dramatically improved the value of their site.

The Center for Dermatology Care

A professional look with plenty of information for patients – this is what Dr. Andrew J. Kaufman and his team asked of Etna Interactive when discussing the redesign of their Web site. Matching the professionalism and quality of the office, the home page for The Center for Dermatology Care employs neutral, earthy colors with bright buttons so patients can easily find what they need. A page dedicated to "In the News" was added so that readers could access the numerous media and news outlets that have featured Dr. Kaufman and his practice.

LA Laser Liposuction

Marina Plastic Surgery sought to capitalize on their well-established practice and draw in potential patients interested in the latest high-tech liposuction options. Etna helped Marina Plastic Surgery gain leverage amongst the countless other liposuction plastic surgeons in Los Angeles by creating a site that offers visitors a one-stop-shop for all Smartipo™ inquiries. This striking site offers video footage and accessible procedure information conveying the benefits of Smartlipo in a way that places Marina's Smartlipo site in the top results for the most popular related searches.

Puget Sound Plastic Surgery

Kaiser Cosmetic Services

Working closely with the Kaiser Permanente Thrive brand campaign, Etna delivered an elegant, eye-catching and easy to navigate design for KP's Northern California Cosmetic Services division. Escorting the site’s potential patients to more than 20 locations offering fee-for-service cosmetic procedures from basic pharmaceutical skin care to post Bariatric body contouring. The copywriting was tailored for KP's strict adherence to ethically responsible procedural language.

Rapid Recert

This group of physicians decided to embark on a new business venture providing resources for OB/GYN re-certification, and wanted a secure e-commerce solution to deliver their digital content to their clients. The team approached Etna Interactive in need of a new site that would help them establish credibility in an entirely new market. Specifically, they also needed a strongly engineered system to keep clients' information secure. Etna designed a professional, functional layout and a secure log-in system, as well as a targeted email marketing campaign that has boosted the business's professional recognition significantly.

Daryl K. Hoffman, MD

Dr. Daryl K. Hoffman is well-established in his community, and now on the Web, with the help of Etna Interactive. With a total Web site expansion, patients now have access to helpful information about the cosmetic and medical spa procedures he offers. Etna created a News and Events tab, which makes it easier than ever for patients to receive up-to-date information about the practice by signing up for their email newsletter and browsing their press releases. The result of this Web site redesign: a bright, easy-to-read site that draws patients in.

Cache Collection

Targeting the professional design trade, this high-end reproduction furniture and antique dealer based in Los Angeles has an ever-changing photo gallery. The Showrooms section allows designers to browse items and determine availability at their various locations across the country and in Southern California.

South Florida Body

The surgeons at South Florida Center for Cosmetic Surgery wanted a mini site to emphasize their most popular body treatments. With a cool and relaxing feel inspired by Florida's tropical environment, this new site features up-to-date, accessible information about each procedure, with easy access to information on the surgeons' financing options and special offers. With this clear and effective design Etna has made it possible for prospective patients to communicate with the surgeons easily, a feature that is helping the center grow.

Stop Afib

This highly effective informational site about Atrial Fibrillation was created to help its founder, Mellanie True Hills, realize her vision of providing a "patient-to-patient" resource for individuals to share stories and support each other. Etna helped realize her dream by designing a physician and hospital locator map as well as a blog section to increase networking between patients and doctors. This new site is bringing patients together in innovative ways and increasing awareness of atrial fibrillation.

Plastic Surgery Associates

The surgeons and staff at Plastic Surgery Associates wanted to emphasize their location in the heart of California wine country while highlighting their full menu of plastic surgery and medical spa procedures. By teaming a welcoming design with sophisticated copy to help the practice’s rankings in the popular search engines, Etna is helping this practice grow.

The Total Smile

Etna created this striking redesign for Beverly Hills cosmetic dentist and periodontist Dr. Alex Farnoosh to showcase his lineup of specialty dental procedures, including treatment of dark gums and gummy smiles.

After extensive optimization and the addition of new pages to cover his full range of procedures, Dr. Farnoosh's site now ranks nationally for several specialty treatments and enjoys dramatically improved regional rankings for high-volume dental search terms in the Los Angeles / Beverly Hills market.

Wagner and Associates

Buckhead Facial Plastic Surgery

An Atlanta-based facial plastic surgeon and otolaryngologist, Dr. Theresa Jarmuz already had an existing Web site but it was not bringing enough patients through the doors. Etna paired with Buckhead Facial Plastic Surgery to create a beautiful design for their Web site as well as create pages full of information about the practice and procedures. With clear, well-organized copy, people considering facial rejuvenation can find exactly what they need to know about top Atlanta facial and medical spa procedures.

Ian Saude

Ian Saude wanted a chic site and a high-end feel that would emphasize the high standards they hold for their products. At the same time, they needed a powerful back-end administration system that would let them dynamically manage statistics and account information for their many distributors. Etna combined top of the line engineering skills with powerful, sexy visual elements to create this impressive and highly effective site.

Denver Mini Facelift

The surgeons at The Center for Cosmetic Surgery in Denver wanted their facial surgery-focused mini site to present detailed and up-to-date information about facial rejuvenation procedures, all within a novel design that would complement their main site. Etna developed original content for a step-by-step surgery guide and a Patient Stories section designed to help prospective patients understand which surgical procedure would best accomplish their appearance goals.

Aesthetic Plastic & Reconstructive Surgery

Dr. Glen Brooks and his staff at Aesthetic Plastic & Reconstructive Surgery consulted with Etna Interactive for a Web site redesign that better suited their homey, well-established practice. Through the earthy, natural colors and simplicity of the design, visitors can experience that welcoming aspect of their practice in the virtual world as well. Etna wrote all new copy, which included optimizing all of the pages to rank them higher in the search engines. With a news sign-up form and archive, patients can read about the previous and latest news as well as specials and discounts from Dr. Brooks.

The Technology of Beauty

Delaware Valley Breast Surgery

This breast surgery mini site for Delaware Valley plastic surgeon Dr. Evan S. Sorokin has a chic design and sophisticated tone and style that complement his practice. Dr. Sorokin's new mini site features detailed information on his breast enhancement procedures, search-engine-optimized text, a gallery of before-and-after pictures, and real patient stories to help Dr. Sorokin reach a broad range of new breast surgery clients.

YES Medspa and Cosmetic Surgery Centre

Dr. Mathew Mosher and the team at Yes Medspa and Cosmetic Surgery Centre looked to Etna Interactive to redesign their existing Web site and establish their practice as not just a cosmetic surgery centre or medical spa, but rather, a combination of both. Etna has helped build an aesthetically pleasing site that is optimized for important keywords to help connect with visitors. By adding in a comprehensive photo gallery, patients have the ability to see before and after photographs of actual patients.

Everis Medi Spa

A New York client wanted to highlight his medical spa services with a distinct Web site to accompany the launch of a new brand, Everis Medi Spa. By emphasizing a down-to-earth, natural approach to beauty treatments and making it easy to learn about the menu of services, this site is helping Everis grow alongside the doctor's cosmetic surgery practice.

Fox Valley Plastic Surgery

The surgeons at Fox Valley Plastic Surgery wanted a beautiful new Web site to complement their stunning surgical facility, the Renaissance Center and Medi Spa. They also wanted help connecting with patients online, and providing thorough information in an easy-to-use format. This Web site is helping the practice better serve its Wisconsin plastic surgery clients.

Southern California Liposuction

Capitalizing on Marina Plastic Surgery's growing popularity, this specialty site by Etna Interactive effectively highlights Dr. Stoker's recognition by the New York Times as a top surgeon in liposuction and displays Dr. Stoker's media appearances on Dr. Phil, TLC, and the Discovery Channel. This site has proven to be a powerful marketing tool, attracting more clients and instilling trust among web visitors by positioning the surgeons' liposuction achievements in a way that immediately connects the practice with their credibility and unrivaled experience.

Pacific Rim Electrophysiology

Michael A. Bogdan, MD, FACS

Dr. Michael Bogdan had an existing web site that he had built to feature his plastic surgery, but wanted to transform it into a more effective tool to connect patients with his procedures. Etna focused his redesign on updating the look of his site and structuring extensive new, search-engine optimized copy to draw new visitors. The new site's earthy color tones communicate calm and sophistication, while a new photo gallery showcasing past patients' results makes it easier for Texas cosmetic surgery patients to see everything Dr. Bogdan has to offer.

Minton-Spidell Incorporated

Minton-Spidell had a problem. They built an exquisite line of antiques and home décor, but they lacked a strong Web base where they could offer live order tracking and other features that their customers expect. We developed a beautiful and compelling new Web site with intuitive search functionality to enable customers to browse their latest pieces, and our specially engineered interactive content allows customers to locate the company's nearest showroom quickly and easily. The final result offers a sophisticated, intuitive customer experience that meshes perfectly with the company's designs.

Florida Center

This completely comprehensive Web site serves the largest cosmetic surgery center in South Florida. Serving the Ft. Lauderdale region, this design visibly exhibits the younger, sleeker image of the center, their clientele and the aesthetic of the region. A thoughtful and savvy keyword strategy in the copywriting also highlights their Nutrition Counseling and Cosmetic Dentistry services.

Ohio State University Ross Heart Hospital

As the designer of a new technique in atrial fibrillation surgery, Dr. John Sirak had the challenge of creating a brand new Web site that would enhance his patient referrals, but still fit within The Ohio State University's Web design standards. After assessing the university's home Web site and requirements, Etna Interactive crafted a new design that reflected the look and feel of the university's sites while helping educate patients and referring physicians about Dr. Sirak's procedures. The new site offers detailed information for both patients and physicians, increasing his practice's visibility.

Family Health Centers of San Diego

Family Health Centers of San Diego, a non-profit organization, wanted a new Web site that would increase its online visibility, provide clear and accessible information about procedures, and inform readers of upcoming events through an easily manageable events section. Etna implemented a time line of the organization's history as well as an interactive map to help patients locate the closest treatment center. The clearly laid-out new site also features a streamlined system that makes it easy for visitors to donate to the organization.

Dr. Alex Keller

Dr. Alex Keller treated patients from all over the country with his advanced New York breast reconstruction procedures, but his outdated site no longer presented his practice in ways that would resonate with his patients. Dr. Keller gave the Etna Interactive team full freedom to exercise our skills in implementing appealing designs and features to attract prospective patients. Highlights such as a video library, branded blog, and secure consultation-request page offer prospective patients an online experience to match Dr. Keller's state-of-the-art treatments.

Valley Surgical Center of Minimally Invasive Surgery

Rejuvenate!

Rejuvenate! is an inspiring new mini site that Etna created to help the Center for Cosmetic Surgery promote its non-surgical skin treatment solutions to patients in Colorado. Etna designed an original logo for the site to match with the color scheme of the center's main site. A Flash-based interactive tool helps patients identify their area of concern and immediately receive treatment suggestions that link to detailed information about the procedures the practice offers.

Dermatology Specialists, Inc.

Dermatology Specialists, Inc. came to Etna Interactive for a redesign of their Web site in order to fully reflect the practice's high-quality aesthetic. Etna updated their site to incorporate full pages of optimized text that is search-engine friendly in order to garner more traffic. Their new and improved layout makes it easy for patients to see how large of a practice they are, by providing links to all of their offices throughout the San Diego and Riverside area. Etna also designed the site in a way that connects more effectively with site visitors through its use of warm colors and rich content that captivates its viewers.

Sinno Center for Plastic Surgery

As a doctor who pays special attention to detail with his patients, it comes as no surprise that Dr. Fady Sinno wanted the same for his Web site. He called upon Etna Interactive to help get the details right, which resulted in a multi-dimensional site that is pleasing to the eye. Etna took Dr. Sinno's existing content and optimized it for greater rankings in the search engines. To keep readers in-the-know, a Practice Specials page was added to provide updates about the latest specials offered by The Sinno Center for Plastic Surgery. Lastly, a Google interactive map was installed to give patients driving directions without having to leave the doctor's Web site.

Sonitus Medical

Romanelli Cosmetic Surgery

Dr. James Romanelli operated a successful plastic surgery practice, so when it was time to take his marketing efforts to the next level, he came to Etna for professional advice. After diagnosing Dr. Romanelli's site, the Etna team went to work sprucing up Dr. Romanelli's Web pages, creating more content and optimizing the site's structure and content for search engines to find quickly. Dr. Romanelli's new site contains a unique page for each procedure, opening the door for an increased number of visitors relying on Dr. Romanelli's site. Since his site has been optimized, Dr. Romanelli has received a significant increase in Web traffic, which has successfully translated to more business.

Dr. Steve Byrd

Dr. Steve Byrd is a Dallas-based plastic surgeon who wanted a re-design of his existing site to do a better job of appealing to his patient base while capturing his personal approach. Call-out boxes at the bottom of the homepage are a fantastic way to highlight some of the most interesting and newsworthy areas of the practice.

Allegro MedSpa

Plastic Surgery Associates of Santa Rosa was so happy with the results of Etna's optimization work on their main Web site that they asked us to update the site for the practice's Allegro Medical Spa as well. Etna redesigned the layout of their medical spa site to match the wine country theme of their main site and updated their procedure information to showcase their extensive menu of services. By focusing the site optimization on the practice's targeted medspa keywords, Etna was able to enhance the ranking opportunities for both of their sites dramatically.

Scottsdale Center for Plastic Surgery

This Scottsdale, Arizona, plastic surgery site utilizes a graceful design and stylish color palate that captures the tone and atmosphere of desert southwest. Though the text was written by the doctor, each page was search engine optimized for regional keywords like Scottsdale, Phoenix and Arizona by Etna to attract high rankings in search engine results. Internal page linkage, clear navigation tools, and consistent page structure makes browsing a breeze.

The Center for Cosmetic Surgery

The Colorado-based Center for Cosmetic Surgery wanted to refresh the presentation of their Web site by updating its content and redesigning its navigation system. The new site's calm and natural feel resonates with the practice's general atmosphere, and prospective patients enjoy the functionality of the new Photo Gallery section. Sleek new flash animations have helped modernize the site, and the Quick Contact form has helped the practice increase their lead capture rates.

QuickLift™

Dr. Dominic Brandy and his team of medical professionals needed a Web site that would help patients easily find a QuickLift™ doctor close to home. Etna Interactive recommended a design featuring a newer, more robust location directory system engineered to help patients find nearby QuickLift doctors simply by typing in a zip code or clicking on an interactive map. An additional redesign made the site more accessible and user-friendly for both patients and physicians, including extensive marketing resources and a special section for physicians only.

Benedetti Breast Surgery

After previously working with Etna Interactive to design his main Web site, Dr. Jeremy Benedetti wanted a site focused solely on breast enhancement to attract more women considering these procedures. Enlisting the help of Etna once again, a beautiful, sleek, and sophisticated site was born. With tabs for each of the breast procedures he performs, readers can find detailed information about the procedure and see before and after pictures. Now, with both his main and breast Web sites launched, Dr. Benedetti can expect to see an even greater increase in new patients.

Your Face in Our Hands

This San Francisco based boutique practice focuses solely on facial plastic surgery, especially rhinoplasty and medical spa services such as BOTOX® Cosmetic. Etna's keyword strategy includes highlighting Dr. Mabrie's San Francisco Bay Area locations and his highly specialized procedures; our site promotion includes strategically linking Dr. Mabrie's site to other cosmetic surgical center Web sites.

Laser and Cosmetic Center

San Jose area physician Dr. Stuart Melnick selected Etna to update and modernize the content and design of the Web site for his practice, The Laser and Cosmetic Center. New, keyword-optimized text helps search engines and prospective patients find the site easily, and Etna's "Ask the Doctor" Quick Contact form has helped them connect with Dr. Melnick.

Delaware Valley Plastic Surgery

New Jersey plastic surgeon Dr. Evan Sorokin is seeing firsthand the power of the Internet to drive traffic to his growing practice through this award-winning site. Not only is the layout beautiful and easy for visitors to navigate, but the site also contains thorough information on today’s most popular cosmetic surgery and medical spa procedures.

Kaiser Laser Vision

With the success of Kaiser Permanente's Northern California Cosmetic Services Web site, Etna was selected to create a compelling new Web site for the Northern California Laser Vision Correction centers based on existing print collateral and the Thrive Brand campaign. The new site is handsome, search engine optimized, and effective at connecting potential patients with the nearest center.

Kaiser Healthy Weight

Adding to other successful sites we’ve designed for Kaiser Permanente, this latest site provides more information for residents of Northern California who want to learn about medical weight management options to help them achieve and sustain a healthier lifestyle. The site is a one-stop shop for information on treatment options, practice locations and upcoming events.

RADIESSE® Wrinkle Filler

Delaware Valley Liposuction

Dr. Evan S. Sorokin, a plastic surgeon in Delaware Valley, wanted to reflect the image of his contemporary surgical center in a new liposuction mini site. This specialty site boasts "viral marketing" features including "Send to a Friend" and "Bookmark This Page," as well as ten new pages of optimized information to help patients access the facts they need. Etna has helped increase Dr. Sorokin's rankings in search engine results and strategically highlight his liposuction procedures.

Pacific Laparoscopy