Yearly Archives: 2013

Etna Interactive

4 Keys to a Great Online Photo Gallery

A picture is worth a thousand words - and in the plastic surgery industry, you’re only as good as your last facelift or breast augmentation case. If your plastic surgery practice were a retail store, your online photo gallery would be your front window display. The before and after pictures you post on your website... Continue Reading

Etna Interactive

Cascading Style Sheet Basics Part One: Why & Where

Cascading style sheets (CSS) are a simple mechanism for adding style (e.g., fonts, colors, spacing) to Web documents. Our development team is a group of experts who spend every day up to their elbows in CSS. The rest of our company can tap-dance their way through SQL queries, plan PPC strategies or usher a project... Continue Reading

Etna Interactive

How’s Your Social Life?

One exciting endeavor for our team has been helping plastic surgeons, dentists, dermatologists, and other medical professionals increase their presence on social media platforms. We have long preached the benefits of joining the Facebook community, so it’s nice to hear a recent study reconfirms our clients are headed in the right direction. A Facebook page.... Continue Reading

Etna Interactive

Website User Interfaces: A Few Examples

In previous posts in this series about UI, we went over what user interface is and why it is critical to a tricks of the trade to plan great UI. Next, we are going to show you a few tools our developers and engineers use to program our websites, and we will showcase a few... Continue Reading

Etna Interactive

Web Site User Interfaces: How to Make It Great

At Etna, we design, write, develop and engineer every website to be beautiful, informative and easy to use. It is imperative to us that every site has a great user interface (UI). In the first post in our series on UI, we went over what user interface is and why it is critical to a... Continue Reading

Etna Interactive

Web Site User Interfaces: The Basics

At Etna, our programmers and designers work together to come up with a great user experience on our customers' websites. User interface (UI) is a very important component of a successful site. In this first post in our series on UI, we will be discussing what exactly UI is and why our team pays so much attention to it as we design, develop and engineer websites.... Continue Reading

Etna Interactive

Beautiful Web Typography

When I was in middle school, I made my first website for a class project. I chose a unique font that looked awesome, and made my text fit perfectly in the layout. I was proud of my impeccable design. When it was finally time to show off my website at school, I was mortified to see that my beautiful... Continue Reading

What happens when the best photo gallery in the business meets AI? First Draft for Curator B&A generates SEO-optimized case descriptions for next-level gallery visibility and performance.