Category Archives: Customer Service

Icons representing patient feedback displayed on a blue background, including symbols for ratings, reviews, and testimonials.

Leveraging Patient Feedback: Building a Culture of Excellence 

In today's competitive aesthetic market, patient satisfaction is about more than results—it's about the entire experience. From the moment a patient steps through your doors, their experience influences whether they return or refer others. During a recent webinar we hosted, industry leaders shared valuable insights about how aesthetic practices can gather and use patient feedback.  ... Continue Reading

Ten questions to ask when planning your online marketing strategy

Plastic Surgery Marketing Strategies: 10 Things You Can Do Today To Take the Lead

Tackling your plastic surgery marketing strategy can be daunting, but don't let it intimidate you. As a practice leader, you already have the knowledge to lead your strategic planning---really. This post will guide you through ten straightforward, do-able exercises that will help you replace your anxiety with excitement and eagerness to get your team working... Continue Reading

Icons representing someone listening and someone speaking on the phone

Improve Your Healthcare Customer Service: Proven Examples of Excellent Customer Service in Healthcare

Watch Now: 8 Tips for Great Healthcare Customer Service Not sure how to deal with patient inquiries, how to make booking more efficient, or how to ensure that you capture new patient leads? Assumptive booking and conversations with your team about which communication channels to prioritize can help streamline processes for your practice. Most importantly,... Continue Reading

Holiday planning advice for elective medical practices

Holiday Planning – 2021

Has your practice started planning for the holiday season? We all know about the increase in consumer spending throughout the holidays, but after two years of impact from the pandemic, this year is more important than ever to take advantage of holiday selling. In our latest blog, Etna COO Sean Collier walks us through a... Continue Reading

A Practical Guide to Offering Virtual Medical Appointments

For medical clinics considering offering virtual appointments to their patients, there are just a few practical hurdles to jump. In this 4-minute video, we'll walk you through the 3 steps every clinic should take to not only prepare but ensure patients are protected. Webinar Transcription: Hi there. It’s Ryan Miller with Etna Interactive, and we've... Continue Reading

Before They’re Patients: How To Keep the Conversation Going

When it comes to potential patients, quality interactions are key. Going above and beyond in creating a positive patient experience can help move them along in their decision-making journey. Remember: Your next patients are already getting to know you, and it's up to you to help them fill in the blanks. In our latest blog post, Marketing Operations Supervisor Doug... Continue Reading

Improving Conversion and Quality From Your Online Patient Inquiries

When it comes to patients beginning their journey with you online, customer service is key. This is why it's important to reinforce your brand's values and voice across your entire team, starting with your front desk staff. From the initial inquiry all the way to consultation and beyond, how the practice handles each and every... Continue Reading

Sign up for our newsletter to have these articles emailed to you.

What happens when the best photo gallery in the business meets AI? First Draft for Curator B&A generates SEO-optimized case descriptions for next-level gallery visibility and performance.