Etna Interactive
2040 Broad St
San Luis Obispo, CA 93401
Phone: (866) 374-3762
Monday–Friday: 8 a.m.–5 p.m.
In elective healthcare, your front office team is often the first point of contact for prospective patients. The way they handle phone calls can make or break a potential relationship, influencing whether someone schedules a consultation, becomes a loyal patient, or walks away. Investing in great phone skills isn't just about answering questions—it's about creating... Continue Reading
As a healthcare marketing professional who's spent two decades helping medical practices navigate the digital landscape, I've been closely following California's groundbreaking AB 3030. This new law (which took effect on January 1, 2025) marks a significant shift in how California’s medical professionals can engage artificial intelligence in patient communications. Importantly, however, I do not... Continue Reading
Mastering effective communication is crucial for the success of your practice. Great communication leads to great experiences, whether they're experiences with our co-workers or experiences for our customers. That's why we recently hosted a webinar featuring... Continue Reading
Etna Interactive’s recent webinar brought together industry leaders to discuss the evolving landscape of financing in elective healthcare. With insights from seasoned professionals, the session explored strategies to improve patient affordability and increase practice revenue. This detailed transcript provides a comprehensive summary, capturing the full conversation for easy reference. Full Transcript of Etna Interactive's Recent... Continue Reading
In today's competitive aesthetic market, patient satisfaction is about more than results—it's about the entire experience. From the moment a patient steps through your doors, their experience influences whether they return or refer others. During a recent webinar we hosted, industry leaders shared valuable insights about how aesthetic practices can gather and use patient feedback. ... Continue Reading
INDUSTRY EXPERT SERIES: Essential Front Office Phone Skills... Continue Reading
Chris Dyer shares strategies for effective communication and productivity, emphasizing clear communication, meeting structure, and emotional intelligence.... Continue Reading
Everyone wants a steady stream of leads, and with the right marketing, you'll get them. But then what? It can be tough to know what it takes to turn those leads into paying customers. We're here to help. At Etna, we're fortunate to work closely with the top players in the medical marketing space. We consulted... Continue Reading
