Medical Spa Marketing

Your clients want convenience, top-tier service, and competitive pricing, but you don’t want to appeal to the lowest common denominator. We can help you develop and market your brand in a way that positions you as elite, but not exclusive.

We can help train your team to provide an exceptional customer experience, and support our marketing efforts through review cultivation and social media engagement.

For more than 20 years, Etna has specialized in helping aesthetics professionals build their practices. When you partner with us, you’ll enjoy working with a seasoned team of marketing professionals already familiar with your specialty, the services you provide, your clientele, and the unique marketing challenges and opportunities medspas like yours face.

We are exceptionally qualified to help you achieve your business goals through strategic planning, an integrated approach to marketing, and rigorous, proactive performance analysis.

How We Can Help

We can meet all your online marketing needs with a full range of services:

• Digital Strategy & Analytics

  Our proven digital marketing strategies set your medical spa up for success. We set clear and measurable goals, then perform an in-depth review of your website appearance and content, performance, backlink profile, social media presence, and online reputation.

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• Search Engine Optimization (SEO)

  Our SEO strategists and marketing teams craft a fully integrated and ongoing marketing plan based on the unique needs, goals, and budget of your medical spa. We review metrics each month to determine what's working and what needs adjusting.

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• Search & Social Advertising (PPC)

  Our experienced teams create and closely monitor pay-per-click campaigns customized for your medical spa. We offer multiple levels of these paid advertising services, so you can choose the amount of support that works for you.

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• Reputation Management

  Medical spa marketing is competitive. Whether on review platforms, social media, or your blog, managing your online reputation is an ongoing effort that takes vigilance. Our reputation management software Reputation Ally is a single, easy-to-use interface for monitoring and responding to multiple channels.

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• Content Marketing

  Our experienced copy specialists and graphic designers work with our internal strategy team and you to produce high-quality, targeted content that captures the voice, tone, and feel of your medical spa to help you attract new clients and increase search engine rankings.

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• Responsive Web Design

  The online presence of your medical spa begins with your website. Our responsive designs that load quickly, look beautiful, and are easy to navigate lead to a positive user experience on different screen sizes and types of devices.

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• Social Media Management

  Social media is a window into your medical spa that can attract new clients and build their trust. Our marketing specialists develop strategic plans that make social media help you attain your marketing goals.

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• Local & Mobile Optimization

  We help medical spas outrank the competition, employing proven strategies for local search and designing our sites with consideration for the ever-growing number of mobile device users.

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• Email Marketing

  Email is a direct, cost-effective way to reach new and existing medical spa clients. We can help you develop a quality email distribution list and execute a specialized email marketing plan that inspires trust and cultivates lasting relationships.

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• Technology Integration

  Technology is constantly evolving, and it's difficult for medical spa teams to keep on top of it on their own. Our diverse technology team keeps you in the game using the latest trusted standards to create an optimal platform for our marketing specialists to promote your online presence.

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